Privacy Policy

The Sunbed Hire Company Privacy Policy
Last updated: September 2025

The Sunbed Hire Company, based at Unit 5, Cambridge Business Park, Cambridge, CB4 0XX, UK, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. We are the data controller for the personal data we process.

1. Information We Collect

We may collect:

  • Identity and Contact Data: Name, email, phone number, delivery address, provided via forms, calls, or emails.

  • Transaction Data: Details of hires, purchases, or inquiries (e.g., sunbed type, hire duration).

  • Technical Data: IP address, browser type, device details, and website usage data collected automatically.

  • Marketing Data: Preferences for receiving promotional offers or surveys.

2. How We Collect Your Data

  • Directly: When you book a hire, purchase products, complete forms, or contact us.

  • Indirectly: Via cookies, analytics tools, or public sources (e.g., Companies House).

  • Third Parties: From delivery partners or payment processors for transaction purposes.

3. How We Use Your Data

We process data to:

  • Fulfill contracts (e.g., deliver sunbeds, process payments).

  • Provide customer support and respond to inquiries.

  • Improve our website and services via analytics.

  • Send marketing communications (with your consent).

  • Comply with legal obligations (e.g., age verification).

Legal Basis:

  • Contract: To deliver services or process purchases.

  • Consent: For marketing emails or cookies.

  • Legitimate Interests: For analytics, fraud prevention, or service improvements.

  • Legal Obligation: To meet regulatory requirements.

4. Sharing Your Data

We may share data with:

  • Delivery partners to fulfill hires or sales.

  • Payment processors for secure transactions.

  • Authorities, if required by law (e.g., HMRC, ICO).
    We do not share data with third parties for marketing without your explicit consent.

5. Data Security

We use encryption, secure databases, and access controls to protect your data. In case of a breach, we will notify you via email and advise on protective steps, as required by UK GDPR.

6. Data Retention

We retain data only as long as necessary:

  • Transaction data: 6 years for tax purposes.

  • Contact data: Until you request deletion or opt out.

  • Technical data: Up to 12 months for analytics.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your data.

  • Correct inaccurate data.

  • Request deletion or restrict processing.

  • Object to marketing or automated processing.

  • Data portability (receive data in a machine-readable format).
    To exercise these rights, contact us at info@sunbedhirecompany.co.uk. You may also complain to the ICO (www.ico.org.uk).

8. Cookies

Our website uses cookies to enhance functionality and analyze usage. You can manage preferences via our cookie consent pop-up. See our Cookie Policy for details.

9. Third-Party Links

Our website may link to third-party sites (e.g., The Sunbed Association). These sites have their own privacy policies, and we are not responsible for their practices.

10. Contact Us

For questions or concerns, contact:
The Sunbed Hire Company
Unit 5, Cambridge Business Park, Cambridge, CB4 0XX, UK
Phone: 07973 296 915
Email: info@sunbedhirecompany.co.uk

11. Updates

We may update this policy to reflect legal or operational changes. Check this page regularly for the latest version.